Category: Aesthetics Industry Data

Every year we hear that Cyber Weekend was the biggest weekend in US online shopping history… Well, this year is no different. As predicted, Cyber Weekend sales eclipsed last year’s results, and set the stage for record-breaking overall holiday shopping revenues. According to multiple sources such as Adobe Analytics, Black Friday

Why Ecommerce is a Must-Do for your Aesthetics Practice in 2019 If you are an aesthetics provider, you know that marketing your cosmetic services is necessary to maintaining a successful practice. The aesthetic services space is getting more and more competitive. Fortunately, there are some well-understood activities you can do

Understanding Online Shopping Behaviors Kate, an average 54-year-old, is sitting comfortably on her sofa on a typical Friday evening, catching up on her emails on her iPad while watching a TV drama series on Netflix. One of the emails she reads is a promotional email from her dermatologist, offering a

Why are so many aesthetics practices, including dermatologists and plastic surgeons, embracing memberships as a marketing strategy today? Benefits to the Patient and the Practice Aesthetics Memberships and clubs allow your patients to fit their ideal cosmetic treatments and skincare products into a fixed monthly budget, which increases patient loyalty

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